Consider some of the websites you’ve visited in the previous several months. You definitely noticed a few that stood out due to their user-friendly web design and beautiful style. The same is true for websites with poor user experience: they remain with you and may even make you dislike the company.
We began to see commonalities after gathering samples of current websites and doing our own UX research. A great user experience and an innovative website design aren’t just good in today’s vast and saturated online world; they’re expected and required for a website to succeed.
Retro styles are making a comeback in terms of visual appeal. Many designers are abandoning photograph-heavy layouts in favor of experimenting with text, grids, and lines. We’re giving you a head start on what’s coming up next with this article. Here are 7 web design trends that will set your website apart:
Micro animations are little animations that play on their own or in response to human engagement. They improve the aesthetic appeal and can be used as navigational aids on your website. Micro animations on hero photos give a splash of color, while micro interactivity on symbols demonstrates attention to detail and improves online accessibility.
Micro animations are used by certain eCommerce companies to present things from various angles on their product pages. It allows retailers to show how clothes fit the body while the user is moving.
Your micro animations should run smoothly and at the appropriate speed. If you make it too quick, it will be more unpleasant than enticing; if you make it too complex, it will slow down your site. Keep things basic and keep in mind who you’re creating for. Micro animations are used by certain eCommerce companies to present things from various angles on their product pages.
Typographic Hero Images:
Many websites are using Free Vector Icons and hero photos that are dominated by typography. Some designers use no imagery at all to allow the text to speak on its own, while others use basic photographs or graphics. This design is striking and draws consumers’ attention.
In a typography hero image, you need a readable font type that stands out against a bright background. Solid color backgrounds provide the best contrast, but a high-quality photo can still be used with a suitable text arrangement.
Glassmorphism is a web design trend in which items on a page take on the appearance of frosted glass. When paired with minor motions to create a 3D illusion, it’s wow power is amplified. Transparency, blur, and shadows are used to create glassmorphism. Blurring the backdrop provides depth and gives the impression that the object is floating. A light border adds a finishing touch, simulating a glass edge and letting it stand out.
Choose vibrant colors for your backdrop while employing this approach; else, the impression will be lost. Glassmorphism can be used in logos, advertising, or entire web page sections. Just be cautious not to overdo it, since some portions of your content may lose legibility and negatively impact the user experience.
In the 1980s, one of the most popular trends was Memphis design. The trend was all on colorful forms and lines, as well as unconventional patterns that defied simplicity. It’s easy to see why Memphis designs are resurfacing on today’s websites. While simple interfaces are straightforward, they don’t help with branding because everything looks the same.
By breaking off from predictability, websites may develop their own personalities and look more friendly. The bold and daring elements of Memphis designs create unique online experiences. If you’re hesitant to use neon colors and geometric patterns, start with thick sweeps and curlicue lines. What matters is that your design elicits positive feelings while distinguishing you from common layouts.
Collage-style graphics let you play around with various shapes, patterns, and pictures to give your website a more personal, approachable feel. This style has a poor name for being excessively cluttered or disjointed, yet competent web designers know how to make use of this.
The design may still seem breathable and not overwhelming if white space is used correctly. The key is to have one piece that connects everything. It might be a faint tint, a picture filter, or your color pallet. So that your work does not get sloppy, have a tactical plan or a tale to convey.
Scroll-triggered animations are another approach to attract people’s attention. When an item is visible within the viewport, the most popular scrolling animations are meant to move. Vibrating, changing color, sliding, and so on are all options for page components.
Scrolling effects that are well-designed can encourage consumers to convert. They stimulate active interaction and emphasize crucial portions of your site, in addition to providing an aesthetically appealing atmosphere.
Create a storyboard before beginning your design to guarantee that the final output is consistent. Because timing and synchronization are required, you’ll need a lot of technical talent to pull this off, but the rewards are well worth the effort.
After completing a wireframe, nothing is more fulfilling than deleting grids. In 2022, though, leaving obvious borders is a plus. Visible borders are a great way to round off a classic look, but they also make web content simpler to digest. Clear demarcations allow users to concentrate on one piece at a time, eliminating the need to guess where they should move next.
The line weight is the most crucial aspect of this design decision. Fine lines give off a clean minimalist vibe, whilst chunkier lines give off a more lively vibe. With a subdued color palette and solid fonts, both thin and thick-lined borders work effectively. Because this tendency frames text and images, double-check your online copy and visual components before publishing, as faults will be obvious.
We’ve attempted to compile a list of the most prevalent web design trends for you. I hope that you find the information in this post to be helpful. To improve the appearance and quality of your website, you may implement any of the trends listed above. However, the one you choose will always be determined by your objectives. So, first, decide what you want to achieve, and then figure out how you’ll get there.